Check Out the New ShineOn Milky Lip Jelly Gloss by Tower 28 Beauty

Tower 28 Beauty

Get ready to gloss up this fall with Tower 28 Beauty’s newest lip collection.

Earlier this week, Tower 28 Beauty took to their Instagram account to hint at something new and milky coming soon to their brand.


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Something Milky coming soon…9/1 🥛#justaddmilky

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On September 1, the brand introduced four new milky shades to their popular lip gloss formula. The shade names are aptly inspired by popular milk alternatives; oat, almond, cashew, and coconut.

The beauty brand’s followers are thrilled with the new addition, and many have already ordered the new glosses in all four of the shades.

Tower 28’s ShineOn Lip Jellies have become a cult classic of the beauty community, and offer a high shine lip look with a sheer pop of color. Their formula offers hydration over typical dryness and stickiness that you find in many other glosses, and contain a combination of nourishing plant-based ingredients such as raspberry seed oil.

The glosses promise a comfortable and wearable feel, similar to that of a lip balm. These new milky shades are made with the same great base formula as the original glosses and will create a soothing and semi-sheer finish.

This brand focuses on the importance of creating items for its customers that are safe, clean, and good for all skin types. All of Tower 28’s makeup and skincare products are American made and created with vegan, cruelty-free, non-toxic, and non-irritating formulas.

The new ShineOn Milky Lip Glosses are now available to purchase online on Sephora’s website and Tower 28 Beauty’s website. Go ahead and get your gloss on.