A First Look at Selena Gomez’s Rare Beauty Makeup Line

Rare Beauty

Selena Gomez finally shared an inside look to her makeup brand, Rare Beauty, and we are in love with all of the beauty products.

Selenators, the moment has finally arrived. Since Selena Gomez announced that she would be coming out with a beauty brand in February, we have been dying to know what makeup products will be released. She put us out of our misery by giving us a sneak peek into her beauty cosmetics line via Instagram.

Rare Beauty’s 16-piece makeup collection true mission is to teach girls and boys that real beauty comes from within, embracing your own aesthetic without feeling the need to get injections to achieve beauty.

The Rare Beauty debut collection will feature a diverse launch of 48 shades of Liquid Touch Weightless Foundation ($29) and Liquid Touch Brightening Concealer ($19). The cosmetics company will also include a Lipstick Souffle Matte Cream Lipstick ($20), With Gratitude Dewy Lip Balm ($16), Soft Pinch Liquid Blush ($20), Positive Light Liquid Luminizer Highlight ($22), Perfect Strokes Matte Liquid Liner ($19), Always an Illuminating Primer ($26), Brow Harmony Pencil and Gel ($22), Always an Optimist 4-in-1 Prime & Set Mist ($24) and Blot & Glow Touch-Up Kit ($26).

All of the products are in minimalistic packaging with “Rare Beauty” written in gold font on the side of the container. You can get your hands on the phenomenal collection here and here.

Selena Gomez is not the only person that teased the cosmetic line. Celebrity makeup artist, Hung Vanngo, allowed us to see the amazing quality of Rare Beauty products as he did the makeup of a model with a full face of the cosmetic lines, and she ended up looking gorgeous.

The highly anticipated release of Rare Beauty is launching on September 3 only at Sephora, Sephora Canada, Sephora México, and RareBeauty.com. Rare Beauty will be expanding globally in 2021.