Here’s the Scoop on Alexa Demie’s Collab With MAC Cosmetics

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Alexa Demie’s long time love of makeup has led her to launch her own eye makeup collection with MAC.

Alexa Demie’s Euphoria character, Maddy, has recently become everyone’s makeup inspiration. From winged eyeliner to bejeweled eye looks, Maddy-inspired makeup can be seen everywhere. Demie actually had a big part in Maddy’s makeup looks by putting together mood boards of what she thinks Maddy would wear.

Demie’s mom used to work for MAC Cosmetics so she grew up using many samples from the brand. It was basically inevitable that she would collab with the brand that she has loved for so long. Demie did a collab with MAC back in December with a holiday collection of lip products. Now, they have created a spring collection of eye makeup that is inspired by her iconic Euphoria character.

The new collection “More Than Meets the Eye” features 36 eyeshadows as well as Dazzleshadow Extreme that only needs one swipe to get a stunning metallic look. There also will be an Eye Brows Big Boost Fibre Gel that will give brows a voluminous look.

Stay up to date with Alexa Demie and check out her new collab with MAC here.