Jhene Aiko X Kat Von D Is the Newest Makeup Collaboration Hitting the Shelves


The newest face of Kat Von D Beauty’s True Portrait Foundation poses flawlessly for campaign photos.

You may know Jhene Aiko from your Apple Music or Spotify playlists. Her first debut album, Souled Out, was released in 2014 following a hit collaborative album with longtime boyfriend, Twenty88, in 2016. Her second studio album, Trip, was released in 2018 and ranked #1 on Billboard’s Top R&B/Hip-Hop Albums chart.

Now, she isn’t only captivating pure beauty through her music; she’s doing it through makeup too. She made the announcement on her Instagram page with breathtaking photos.

Kat Von D creates hyper-performance beauty products that are free of animal-derived ingredients and has never been tested on animals. The new True Portrait Foundation is the brand’s first medium coverage liquid-to-powder foundation. This must-have foundation comes in 40 shades and perfect for any skin type. It’s a great shine control for perfect everyday looks. Jhene Aiko isn’t new to Kat Von D’s beauty brand, in fact, she told Instagram it made total sense for them to partner because she has been a loyal customer of the vegan brand for years. She tells her fans that “it feels like vegan silk”, and she loves all things vegan and cruelty-free.


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Our most-requested product is here! Meet the NEW True Portrait Lightweight Medium Coverage Foundation available in 40 long-wear vegan shades. #TruePortraitFoundation contains Elastic Essence™ Effect that flexes with all your expressions. #TruePortraitFoundation #Vegan #CrueltyFree⠀ ⠀ Global Launch Dates online 9/2 @sephora and KatVonDBeauty.com online and in-store 9/2 @sephora_spain + @sephorapolska + @sephoraitalia + @sephoradeutschland + @sephorafrance + @sephora_scandinavia+ @debenhamsbeauty 9/20 online and in-store @sephoracanada + @sephoramiddleast in-store 9/20 @sephora 10/1 online and in-store @sephora_russia 10/8 online and in-store @sephoraaus 10/9 online and in-store @sephorasg October online and in-store @Sephoramx April 2020 @sephorabrasil⠀ ⠀ #complexion #foundation #concealer #KatVonDMakeup #KvDGirl #vegan #veganbeauty #vegano #vegana #crueltyfree #crueltyfreebeauty #katvond #kvdlook #sephoragirl #sephoraboy #glam #wakeupandmakeup #ilovemakeup #eotd #mua #makeupobsessed

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Kat Von D Beauty’s True Portrait Foundation will be available for online purchase at Sephora.com and Katvondbeauty.com on Sept. 2nd. You won’t want to miss out.