Meet Instagram’s Newest Star Norbert the Dog


This famous pup will melt your heart.

It can be difficult to compete with Instagram-famous pooches like Doug the Pug and Jiffpom, but that doesn’t seem to be a problem for Norbert the Dog. This three-pound furry friend has nearly 700,000 Instagram followers and over 1 million on Facebook, and for good reason: he’s heartwarmingly adorable.

But Norbert’s success doesn’t stop at his handsome looks. He’s a registered therapy dog and spends his time volunteering at the Children’s Hospital of Los Angeles. Needless to say, he brings joy wherever he goes.


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spreading smiles to the kiddos 💜 #therapydog

A post shared by NORBERT (@norbertthedog) on

Norbert is also the star of a series of children’s books, written by his owner Julie Steines. The stories follow his journey to finding purpose in life by becoming a therapy dog.


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Can’t wait! Pretty soon you can hold my cute new book in your hands. Click my bio link to pre-order & reserve your copy today 💛

A post shared by NORBERT (@norbertthedog) on

With a face as cute as this, it’s no question that Norbert belongs on merchandise. Fans can buy a plush version of this adorable little guy, as well as a 2019 calendar full of his best pictures.

Norbert is definitely making his mark on the world by spreading happiness both through his social media presence and his real-life philanthropical efforts. We love him!

To purchase a Norbert the Dog plush toy or calendar, be sure to visit his website.