Vans Has a New Campaign

Vans has a new “off the wall” campaign.

The new campaign focuses on girls. Girls Skate India is launching on March 8th for International Women’s Day. This is helping girls feel empowered through skateboarding. They are trying to break the stereotype that skateboarding is for boys. This was founded by India’s first professional female skateboarder. She hopes this movement will help empower young women to do more things that would normally be considered boy activities.

Vans announced that they will be holding female catered skate clinics. Vans said in a press release that they plan to “mobilize around the world to teach women and girls how to skateboard through a series of global skate clinics beginning March 8, 2018, International Women’s Day.”

This is such an awesome campaign that helps girls of all ages feel empowered to do whatever they put their minds to.