Iskra Lawrence Promotes Body Positivity In New Bridal Campaign

Lawrence is all about body positivity in her new unretouched bridal campaign.

The model is encouraging brides of all sizes to love their body. Lawrence is the face of the new Justin Alexander campaign called “Be You.” This campaign “empowers brides to be confident in themselves, regardless of size, shape, and style. Keeping it real, there was no retouching of her body,” stated the press release from the company. The model wore many different dresses from the collection, which range from sizes 2-32. Styles include A-line to fitted mermaid styles.

This isn’t Lawrence’s first unretouched photograph, as she models for Aerie and those photos are also unretouched. She is very open about her struggles with body positivity and encourages other women to feel comfortable in their own skin. The model also posts to her app, EveryBODY With Iskra, to promote body positivity.

The app promotes both physical and mental health and gives users the tools to create their own definition of healthy and happy. It includes workout videos, step-by-step recipes, and meditations. You can download the app in the app store and it only costs $3.46 a week!